July 15-17, 2020 / Vancouver, BC

Content Design

Details TBA

Sarah Richards

Content design is being used around the world as a technique to ensure truly user-centred content that can be produced quickly and at scale (see GOV.UK for a case study).

Sarah Richards (author of Content Design), will go through:

  • the history of the ‘content design’ approach, as she and her team created for the British Government
  • how content design is different from editorial
  • how a single word can make or break a service.

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