July 25-27, 2018 / Vancouver, BC

Talks

Inspiring talks from some of the best
Registration Info

Boosting Your Bias Immunity

Speaker

Lauren Isaacson

Bias is everywhere. It affects our research, how we design and market products and services, who we hire, how we live… It’s like polluted air - impossible to avoid, but possible to identify and filter. Let’s discuss the types of bias and ways to avoid their negative effects.

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Writing for Every Reader

Speaker

Stephanie Hobson

Reading is a complicated task. It requires active memory, sustained attention, and a complex understanding of language. Cognitive disabilities can make reading even more complicated. Permanent conditions, like dyslexia, situational conditions, like learning an additional language, and temporary conditions, like reading in a noisy room,...

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Brand Messaging

Speaker

Jennifer Jeffrey

There’s often a disconnect between what a business says and what it actually does. It’s almost like marketing and content people live in one room, while people who drive the business and build the product live in another. Do they ever hang out, or are they just slipping Post-It notes underneath the door?  Brand messaging is the...

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Conversation Design for Disappearing Interfaces

Speaker

Paige Maguire

By now, most designers have either interacted with a chatbot, AI, or other voice-activated tool. When we design them, we obsess over the details once our object has come into being. More than anything, we emphasize to ourselves — and to our clients — how hard we work to create a human-like experience. More often than not, we begin...

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Designing for Times When Everyone is Worried

Speaker

Saadia Muzaffar

A session for creatives to gently and humourously broach the topic of how can we compel people towards an idea when the general air around them is that of fear, anxiety, and uncertainty (hello 2017!) We will talk about both the growing social consciousness of creators and makers, the responsibility of brand influence, and the role of...

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All Allies, all the time.

Speaker

Gagan Diesh

We live in deeply divisive times. Too conservative... not liberal enough. We are getting entrenched in our own opinion. Where do we have a meaningful debate and listen to contrary viewpoints without feeling attacked? From the headlines to my deeply personal journey in the last few months, I have reason to believe that things...

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Building empathy in India and beyond

Speaker

Sara Getz

This talk will focus on Sara's work building products and creating content experiences for users in India and what it can teach us about all of our users, whether they’re new to the internet in Jaipur or a person in the U.S. learning English. We face constraints designing for emerging markets and the best practices we’ve developed based...

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Inclusive Content, Ethical Design, and All of Us

Speaker

Sara Wachter-Boettcher

From fake news on Facebook to Nazis on Twitter to creepy kids’ content on YouTube, it seems like we can’t get through a day without hearing about a tech product that perpetuates bias, manipulates users, or even undermines democracy. But many conversations inside our companies haven’t changed: we hear about delighting users, disrupting...

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Mismatch: How inclusion shapes design, technology, and society

Speaker

Kat Holmes

Sometimes designed objects reject their users: a computer mouse that doesn’t work for left-handed people, for example, or a touchscreen payment system that only works for people who read English phrases, have 20/20 vision, and use a credit card. Something as simple as color choices can render a product unusable for millions. These...

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Scenario-Driven Design Systems

Speaker

Yesenia Perez-Cruz

Unified design systems are essential to building, maintaining, and evolving our sites and products. By empowering disparate teams via a common visual and UX language, they help us create cohesive user experiences. But creating a unified system that scales to serve a variety of content and use cases can be challenging. Sharing insights...

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TBA

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TBA,

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TBA

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TBA

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The Information Architecture of Pants

Speaker

Paul McAleer

There are common threads between information architecture, content strategy, UX, and pants. Yes, pants: they can be purely functional, with low aesthetic value. They can contain compromises, wins, and setbacks. Or they can be aesthetically valuable and have no practical purpose. But if we look at the history of pants, we find significant...

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