July 17-19, 2019 / Vancouver, BC

Rachel Lovinger / Content Design Director, Publicis Sapient

Dedicated to exploring a future in which information is well-structured and well-described

Talk / Content Strategy as a Methodology

Rachel Lovinger has worked in online publishing, website development, and content management for 20 years, with various ambiguous job titles. She's now a Content Design Director at Publicis Sapient in New York City, where she’s been part of the Content Strategy (now Content Design) team for 13 years. She regularly works on public-facing and enterprise projects, developing content models, metadata strategies, and overall content strategies for clients in a wide range of industries, including automotive, publishing, medical, financial services, travel and entertainment. Rachel is dedicated to exploring a future in which information is well-structured and well-described, and connections are more easily discovered.